Each month, we publish a series of articles of interest to homeowners -- money-saving tips, household safety checklists, home improvement advice, real estate insider secrets, etc. Whether you currently are in the market for a new home, or not, we hope that this information is of value to you. Please feel free to pass these articles on to your family and friends.



In This Issue:

  1. How To Find a Neighborhood You'll Love And Can Afford - Finding the right home means more than the right layout or finishes, it means finding a neighborhood that fits your lifestyle, needs, and budget.

  2. The Ultimate Homebuyers Checklist - Buying a home involves many moving parts, and missing even one can cost time, money, or the deal itself.

  3. How To Choose The Agent Who Will Actually Sell Your Home - Not all real estate agents are created equal. Choosing the right one can mean the difference between a fast, profitable sale-and a stressful, drawn-out experience.



How To Find a Neighborhood You'll Love And Can Afford


Summary

Finding the right home means more than the right layout or finishes, it means finding a neighborhood that fits your lifestyle, needs, and budget. This report guides buyers through the process of evaluating areas, comparing priorities, and balancing dreams with dollars. Learn how to research like a pro and avoid common location regrets.


You've probably heard the phrase "location, location, location" and for good reason. The neighborhood you choose shapes your lifestyle, commute, sense of safety, and future property value. So how do you find the perfect fit, especially when affordability is a factor?

Home Selling Home Selling

Here's how to narrow it down and make a smart move.

1. Start with Your Lifestyle Priorities

Ask yourself:

  • Do I want a quiet suburb or urban energy?

  • Is walkability important?

  • How long of a commute is acceptable?

  • Do I want parks, trails, or dog-friendly areas?

  • What matters most: restaurants, schools, transit, or views?

Listing your non-negotiables will guide your search.

2. Know Your Budget (and Be Honest About It)

Work with a lender to get pre-approved and understand your true price range. Remember to include:

  • Property taxes

  • HOA fees (if applicable)

  • Insurance premiums (especially in flood or high-risk areas)

  • Commuting or transit costs

Use this number to rule out areas before falling in love with homes that aren't feasible.

3. Define Your "Goldilocks Zone"

Find the overlap between affordability, commute, and lifestyle. Use online maps and radius search tools to draw zones where you can realistically live, and live well.

4. Research Like a Local

Use tools like:

  • Google Street View and satellite maps

  • Walk Score and crime maps

  • Local Facebook groups and Reddit threads

  • Municipal websites for zoning, development, and community programs

Drive through neighborhoods at different times of day to get a feel for noise, traffic, and activity levels.

5. Consider Future Growth

Look for signs of an up-and-coming area:

  • New businesses or transit lines

  • City investment in infrastructure

  • Young families or creatives moving in

These areas can offer long-term upside, but may require patience or tolerance for change.

6. Think About Resale

Even if it's your "forever home," plans change. Choose a neighborhood that will appeal to future buyers too. Areas near good schools, transit, and employment centers tend to hold value.

7. Work With a Local Agent

A good real estate agent can suggest hidden gem neighborhoods, point out value opportunities, and guide you toward areas that match your personality and goals.

8. Watch for Red Flags
  • High vacancy or foreclosure rates

  • Excessive graffiti or neglected properties

  • Loud noise zones (highways, airports, train tracks)

  • Lack of local services or grocery access

9. Balance Head and Heart

Sometimes the perfect area is just out of reach financially. Consider:

  • Compromising on home size, not location

  • Buying a fixer in a better area

  • Expanding your search radius slightly

The right neighborhood makes daily life better and is worth some creative thinking.

A great house in the wrong neighborhood won't feel like home. By aligning your lifestyle, commute, and budget with the right area, you'll set yourself up for long-term happiness and financial confidence. Don't just chase square footage, choose a location that truly fits.



The Ultimate Homebuyers Checklist


Summary

Buying a home involves many moving parts, and missing even one can cost time, money, or the deal itself. This report delivers a comprehensive, easy-to-follow checklist covering everything from financial prep and viewings to closing day. Whether you're buying your first property or your fifth, you'll appreciate the structure and clarity this guide provides. Stay organized and informed through every step of the journey.


Buying a home is one of the most exciting and life-changing experiences you'll ever have, but the process can be complex. That's where a detailed homebuyer's checklist comes in. A checklist isn't just a convenience; it's a roadmap that keeps you organized, focused, and informed at every step of the journey. This guide outlines the full homebuying process with actionable steps and expert tips to help you navigate with confidence.

Home Selling Home Selling Step 1: Financial Preparation

Before even browsing online listings, take a hard look at your financial picture. Check your credit score, calculate your debt-to-income ratio, and determine how much you can afford to borrow. Speak to a lender to get pre-approved, which will both set your budget and increase your credibility when submitting offers. Be sure to account for all upfront costs including your down payment, closing costs (typically 2–5% of the home's price), moving expenses, and an emergency fund.

Step 2: Define Your Needs vs. Wants

Make a list of your must-haves and nice-to-haves. Must-haves might include the number of bedrooms, a specific school district, or a minimum square footage. Nice-to-haves could be a finished basement, large backyard, or walk-in closets. Prioritizing your list helps you stay focused when touring properties and makes trade-offs easier when inventory is limited.

Step 3: Research Neighborhoods

Spend time understanding local neighborhoods that align with your lifestyle and budget. Visit at different times of day, check crime rates, research school ratings, evaluate commute times, and look for future development plans that might affect the area. Understanding the neighborhood's trajectory helps you make an informed investment, not just a lifestyle choice.

Step 4: Choose the Right Real Estate Agent

A good real estate agent is more than a door opener; they're your advocate, negotiator, and guide through the paperwork. Interview multiple agents and look for someone who specializes in your target market, has good reviews, and communicates well. Don't hesitate to ask for recent sales data or client references.

Step 5: Begin Your Home Search

Once your finances and team are in place, start looking at listings. Your agent can create a customized search to match your criteria, but use online tools too for added context. Tour homes with a critical eye, look beyond staging and paint. Take notes, ask about roof age, HVAC systems, plumbing, and neighborhood features. Don't be afraid to revisit a property more than once.

Step 6: Evaluate Properties and Compare

After seeing several homes, compare them based on your checklist. Use a scoring system for each must-have and nice-to-have, and review photos or notes from your visits. Be objective, don't let emotional attachment cloud your judgment. Narrow down your top choices and revisit anything that still excites you.

Step 7: Make an Offer

When you're ready, work with your agent to craft a competitive but fair offer based on comparable sales. Decide in advance what contingencies (inspection, financing, appraisal) you'll include and what your walk-away price is. The stronger your offer package, including pre-approval and a personal letter, the more likely the seller will respond favorably.

Step 8: Complete the Home Inspection

Once your offer is accepted, schedule a professional home inspection. Use a licensed, well-reviewed inspector and plan to attend the inspection if possible. Ask questions and take note of any recommended repairs or red flags. This is your chance to renegotiate or walk away if major issues arise.

Step 9: Finalize the Mortgage and Appraisal

Your lender will order an appraisal to confirm the home's value supports your loan. During this time, avoid opening new credit lines, changing jobs, or making large purchases, anything that could affect your loan approval. Stay responsive to your lender and provide requested documents quickly.

Step 10: Review Closing Documents

Before closing, you'll receive a Closing Disclosure outlining your loan terms, monthly payments, and closing costs. Review it carefully and ask questions. You'll also do a final walk-through to ensure the home's condition hasn't changed and that any agreed-upon repairs were completed.

Step 11: Closing Day

On closing day, bring your government ID, any remaining down payment funds (typically wired), and review all documents carefully. Once signed, you'll receive the keys to your new home! Celebrate, but also keep all documents in a safe place for future reference.

Bonus: After You Move In

The checklist doesn't stop after closing. Notify utility companies, update your address with important institutions, and rekey the locks. Meet your neighbors, review your maintenance schedule, and set aside savings for home improvements. A well-planned post-move checklist helps you settle in smoothly and start enjoying your investment.

The homebuying process is filled with steps, deadlines, and details, but having a master checklist turns chaos into clarity. Whether you're just getting started or already visiting homes, this step-by-step guide keeps you grounded, informed, and in control. With careful planning, the right team, and this comprehensive checklist, you'll move confidently from dream to reality.



How To Choose The Agent Who Will Actually Sell Your Home


Summary

Not all real estate agents are created equal. Choosing the right one can mean the difference between a fast, profitable sale-and a stressful, drawn-out experience. This guide helps sellers evaluate potential agents based on results, strategy, communication, and trust. Learn what to look for, what to avoid, and how to make an informed decision that puts your home in the best hands possible.


Selling a home is one of the most important financial decisions you'll ever make. And yet, many sellers choose an agent without doing any homework. They go with a friend of a friend, or someone who "seems nice." But your agent's expertise, marketing skills, and commitment can directly affect your bottom line-and your peace of mind. Here's how to choose wisely.

Home Selling Home Selling

Why the Right Agent Matters

  • A great agent knows how to price your home right from the start.

  • They understand your local market-down to the neighborhood level.

  • They know how to stage and market your home for maximum impact.

  • They respond quickly to buyer inquiries and navigate negotiations smoothly.

  • They manage the process from listing to close-minimizing your stress.

What Sellers Are Typically Required to Disclose

  1. Proven Track Record
    Ask how many homes they've sold in the past 12 months-and what the average days on market and list-to-sale price ratio was. Look for someone with consistent performance, not just a license.

  2. Local Market Expertise
    An agent who knows your area can better position your home, answer buyer questions, and price your property accurately. Ask what other listings they've handled nearby.

  3. Strong Marketing Plan
    Your agent should provide a clear, customized marketing strategy. This may include professional photography, staging, online and offline advertising, social media promotion, and open houses.

  4. Communication Style
    You want someone who's proactive, responsive, and available. Ask how often they'll check in, what updates you'll receive, and how quickly they return calls and messages.

  5. Support Team or Solo Agent
    Agents with a team may offer additional support, while solo agents may provide more personal attention. Ask who will handle showings, paperwork, and buyer interactions.

  6. Network and Negotiation Skills
    Your agent should have relationships with local agents, lenders, and inspectors. More importantly, they must be skilled negotiators who can get you the best price while protecting your interests.

  7. Tech-Savvy and Data-Driven
    In today's market, your agent should be comfortable with digital marketing, social media, virtual tours, and data analytics. Ask what platforms and tools they use to market homes effectively.

Red Flags to Avoid

  • Agents who overpromise on price without comps to support it

  • Poor online presence or lack of professional photos in past listings

  • No clear marketing plan or listing timeline

  • Limited availability or poor communication

  • High pressure to sign right away

How to Interview an Agent

Don't be afraid to "interview" at least 2–3 agents. Ask:

  • What's your strategy to get my home sold quickly and for top dollar?

  • How many listings are you managing right now?

  • What happens if my home doesn't sell in 30/60/90 days?

  • Can I speak to some of your past clients?

Also, request a sample marketing plan and a listing presentation. You'll learn a lot from how they respond and how prepared they are.

Choosing the right agent isn't about personality-it's about performance. You need someone who treats your sale like a business transaction and brings the expertise to back it up. Do your research, ask tough questions, and choose someone who will go to bat for your success. The right agent will be your greatest ally in a competitive market.



Why Most Sellers Hire Real Estate Agents Today

Why Most Sellers Hire Real Estate Agents Today

Selling your house without an agent as a “For Sale by Owner” (FSBO) may be something you’ve considered. But you should know that, in today’s shifting market, more homeowners are deciding that’s just not worth the risk.

According to the latest data from the National Association of Realtors (NAR), the number of homeowners selling without an agent has hit an all-time low (see graph below):

a graph showing a line of salesAnd for the small number of homeowners who do decide to sell on their own, data shows they’re still not confident they’re making a good choice.

A recent survey finds three out of every four homeowners who don’t plan to use an agent have doubts about whether that’s actually the right decision.

And here’s why. The market is changing – not in a bad way, just in a way that requires a smarter, more strategic approach. And having a real estate expert in your corner really pays off.

Here are just two of the ways an agent's expertise makes a difference.

1. Getting the Price Right in a Market That’s Evolving

One of the biggest hurdles when selling a house on your own is figuring out the right price. It’s not as simple as picking a number that sounds good or selling your house for what your neighbor’s sold for a few years back – you need to hit the bullseye for where the market is right now. Without an agent’s help, you’re more likely to miss the mark. As Zillow explains:

“Agents are pros when it comes to pricing properties and have their finger on the pulse of your local market. They understand current buying trends and can provide insight into how your home compares to others for sale nearby.”

Basically, they know what’s really selling, what buyers are willing to pay in your area, and how to position your house to sell quickly. That kind of insight can have a big impact, especially in a market that’s balancing out.

2. Handling (and Actually Understanding) the Legal Documents

There’s also a mountain of documentation when selling a house, including everything from disclosures to contracts. And a mistake can have big legal implications. This is another area where having an agent can help.

They’ve handled these documents countless times and know exactly what’s needed to keep everything on track, so you avoid delays. And now that buyers are including more contingencies again and asking for concessions, your agent will guide you through each form step by step, making sure it’s done right and documented correctly the first time.

3. Selling Your House Quickly Even in a Shifting Market

Now that the number of homes for sale has grown, homes aren’t selling at quite the same pace they were. But you can still sell quickly if you have a proven plan to help your house stand out.

Just remember, homeowners don’t have the same network or marketing tools an experienced agent does. So, if you want the process to happen fast, you’ll likely want a pro by your side. 

Bottom Line

Having the right agent and the right strategy is key in a shifting market. Let’s connect so you don’t have to take this on solo – and so you can list with confidence, knowing you’ve got expert guidance from day one.

 

Newly Built Homes May Be Less Expensive Than You Think

Newly Built Homes May Be Less Expensive Than You Think

 

Do you think a brand-new home means a bigger price tag? Think again.

Right now, something unique is happening in the housing market. According to the Census and the National Association of Realtors (NAR), the median price of newly built homes is actually lower than the median price for existing homes (ones that have already been lived in):

a graph of sales and pricesYou read that right. That brand new, never-been-lived-in house may cost less than the one built 20 years ago in a neighborhood just down the street. So, if you wrote off a new build because you assumed they’d be financially out of reach, here’s what you should know. You could be missing out on some of the best options in today’s housing market.

Why Are Newly Built Homes Less Expensive Right Now?

1. Builders Are Building Smaller Homes

Builders know that buyers are struggling with affordability today. So, instead of building big houses that may not sell, they’re building smaller ones that will. According to the Census, the average size of a newly built single-family home has dropped considerably over the past few years (see graph below):

a graph of a growing graphAnd as size goes down, the price often does too. Smaller homes use fewer materials, which makes them less expensive to build. That helps builders keep prices lower so more people can afford them.

2. Builders Are Offering Price Cuts and Incentives

In May, according to the National Association of Home Builders (NAHB), 34% of builders lowered their prices, with an average price drop of 5%. That’s because they want to be sure they’re selling the inventory they have before they build more.

On top of that, 61% of builders also offered sales incentives – like helping with closing costs or buying down your mortgage rate. These are all ways builders are making their homes more affordable, so these homes sell in today’s market.

Your Next Step? Ask Your Agent What's Available Near You

If you're trying to buy a home right now, be sure to talk to your agent to find out what builders are doing in and around your area. They can find new home communities, as well as builders who are offering incentives or discounts, and hidden gems you might not uncover on your own.

Plus, buying a newly built home often means there are different steps in the process than if you purchase a home that’s been lived in before. That’s why it’s so important to have your own agent who can explain the fine print. You want a pro in your corner to advocate for you, negotiate on your behalf, and make sure your best interests come first.

Bottom Line

You could get a home that’s brand new, with modern features, at a price that’s even lower than some older homes. Let’s talk about what you’re looking for and see if a newly built home is the right fit for you.

If buying a home is on your to-do list, what would stop you from exploring newly built options?

 

A Tale of Two Housing Markets

A Tale of Two Housing Markets



 

For a long time, the housing market was all sunshine for sellers. Homes were flying off the shelves, and buyers had to compete like crazy. But lately, things are starting to shift. Some areas are still super competitive for buyers, while others are seeing more homes sit on the market, giving buyers a bit more breathing room.

In other words, it’s a tale of two markets, and knowing which one you’re in makes a huge difference when you move.

What Is a Buyer’s Market vs. a Seller’s Market?

In a buyer’s market, there are a lot of homes for sale, and not as many people buying. With fewer buyers competing for these homes, that means they generally sit on the market longer, they might not sell for as much as they would in a seller’s market, and buyers have more room to negotiate.

On the flip side, in a seller’s market, there aren’t enough homes for sale for the number of buyers who are trying to purchase them. Homes sell faster, sellers often get multiple offers, and prices shoot higher because buyers are willing to pay more to win the home.

The Market Is Starting To Balance Out

For years, almost every market in the country was a strong seller’s market. That made it tough for buyers – especially first-timers. But now, things are shifting. According to Zillow, the national housing market is balancing out (see graph below):

a graph of a marketThe index used in this graph measures whether the national housing market is more of a seller’s market, buyer’s market, or neutral market – basically, whether it favors buyers, sellers, or if it’s not really swinging either way. Each month, the market is measured between 0 and 100. The closer to 100, the bigger the advantage sellers have.

The orange bars in the middle of the graph show the years when sellers had their strongest advantage, from 2020 to early 2022. But, as time has gone on, the market has become more balanced. It shifted from a strong seller’s market to a less intense one. And lately, it's been neutral more than anything else (that’s the gray bars on the right side of the graph). That means buyers are gaining some negotiating power again.

In a more balanced or neutral market, homes tend to stay on the market a little longer, bidding wars are less common, and sellers may need to make more concessions – like price reductions or helping with closing costs. That shift gives today’s buyers more opportunities and less competition than a couple of years ago.

Why Are Things Changing?

Inventory plays a big role. When there are more homes for sale, buyers have more options – and that cools down home price growth. As data from Realtor.com shows, the supply of available homes for sale isn’t growing at the same rate everywhere (see graph below):

a graph of a number of barsThis graph shows how inventory has changed compared to last year (blue bars) and compared to 2017–2019 (red bars) in different regions of the country.

The South and West regions of the U.S. have seen big jumps in housing inventory in the past year (that’s the blue on the right). Both are almost back to pre-pandemic levels. That’s why more buyer’s markets are popping up there.

But in the Northeast and Midwest, inventory is still very low compared to pre-pandemic (that’s why those red bars are so big). That means those areas are more likely to stay seller’s markets for now.

What This Means for You

Every local market is different. Even if the national headlines say one thing, your town (or even your neighborhood) could be telling a totally different story.

Knowing which type of market you’re in helps you make smarter decisions for your move. That’s why working with a local real estate agent is so important right now.

As Zillow says:

“Agents are experts on their local markets and can craft buying or selling strategies tailored to local market conditions.”

Agents understand the unique trends in your area and can help you make the best choices, whether you’re buying or selling. With their expert strategies, you can move no matter which way the market is leaning, because they know how to navigate various levels of buyer competition, how to find hidden gems locally, how to price a house right, how to negotiate based on who has more leverage, and more.

Bottom Line

If you're ready to make a move, or even just thinking about it, let’s connect. That way, you’ll have someone to help you understand our local market and create a game plan that works for you.

What’s one thing you’re curious about when it comes to the market in our area?

 

The Spring Guides for Buying or Selling a Home Are Here

The Spring Guides for Buying or Selling a Home Are Here

The Spring Guides for buying or selling a home are here. Let’s connect so you can get the latest digital copies of these guides.

https://www.simplifyingthemarket.com/en/videos/?a=426231-46d79c66267a33ac395b36ae0613f4f7

 

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